{"id":3,"date":"2025-10-30T22:41:41","date_gmt":"2025-10-30T22:41:41","guid":{"rendered":"https:\/\/patagonaenruta.cl\/?page_id=3"},"modified":"2026-01-14T01:32:38","modified_gmt":"2026-01-14T01:32:38","slug":"privacy-policy","status":"publish","type":"page","link":"https:\/\/patagonaenruta.cl\/en\/privacy-policy\/","title":{"rendered":"Privacy Policy"},"content":{"rendered":"<style>.elementor-3 .elementor-element.elementor-element-cb4ba0c{--display:flex;--flex-direction:column;--container-widget-width:100%;--container-widget-height:initial;--container-widget-flex-grow:0;--container-widget-align-self:initial;--flex-wrap-mobile:wrap;--margin-top:0px;--margin-bottom:0px;--margin-left:0px;--margin-right:0px;--padding-top:200px;--padding-bottom:120px;--padding-left:20px;--padding-right:20px;}.elementor-3 .elementor-element.elementor-element-cb4ba0c:not(.elementor-motion-effects-element-type-background), .elementor-3 .elementor-element.elementor-element-cb4ba0c > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-color:var( --e-global-color-64ff9c5 );}.elementor-3 .elementor-element.elementor-element-937abc6{text-align:center;}.elementor-3 .elementor-element.elementor-element-937abc6 .elementor-heading-title{font-family:\"Montserrat\", Sans-serif;font-size:48px;font-weight:700;line-height:1.3em;letter-spacing:-0.05em;color:var( --e-global-color-primary );}.elementor-3 .elementor-element.elementor-element-a4c6e7f .elementor-icon-list-items:not(.elementor-inline-items) .elementor-icon-list-item:not(:last-child){padding-block-end:calc(24px\/2);}.elementor-3 .elementor-element.elementor-element-a4c6e7f .elementor-icon-list-items:not(.elementor-inline-items) .elementor-icon-list-item:not(:first-child){margin-block-start:calc(24px\/2);}.elementor-3 .elementor-element.elementor-element-a4c6e7f .elementor-icon-list-items.elementor-inline-items .elementor-icon-list-item{margin-inline:calc(24px\/2);}.elementor-3 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.elementor-icon-list-items:not(.elementor-inline-items) .elementor-icon-list-item:not(:last-child){padding-block-end:calc(10px\/2);}.elementor-3 .elementor-element.elementor-element-a4c6e7f .elementor-icon-list-items:not(.elementor-inline-items) .elementor-icon-list-item:not(:first-child){margin-block-start:calc(10px\/2);}.elementor-3 .elementor-element.elementor-element-a4c6e7f .elementor-icon-list-items.elementor-inline-items .elementor-icon-list-item{margin-inline:calc(10px\/2);}.elementor-3 .elementor-element.elementor-element-a4c6e7f .elementor-icon-list-items.elementor-inline-items{margin-inline:calc(-10px\/2);}.elementor-3 .elementor-element.elementor-element-a4c6e7f .elementor-icon-list-items.elementor-inline-items .elementor-icon-list-item:after{inset-inline-end:calc(-10px\/2);}.elementor-3 .elementor-element.elementor-element-a4c6e7f .elementor-icon-list-item > .elementor-icon-list-text, .elementor-3 .elementor-element.elementor-element-a4c6e7f .elementor-icon-list-item > a{font-size:12px;}.elementor-3 .elementor-element.elementor-element-71966ec5{--padding-top:025px;--padding-bottom:25px;--padding-left:20px;--padding-right:20px;}}<\/style>\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"3\" class=\"elementor elementor-3\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cb4ba0c e-flex e-con-boxed e-con e-parent\" data-id=\"cb4ba0c\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-937abc6 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"937abc6\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;zoomIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Privacy &amp; Cookies Policy<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a4c6e7f elementor-icon-list--layout-inline elementor-align-center elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"a4c6e7f\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items elementor-inline-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">HOME<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">\/<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Privacy &amp; Cookies Policy<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-71966ec5 e-flex e-con-boxed e-con e-parent\" data-id=\"71966ec5\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4cd52fa7 elementor-widget elementor-widget-text-editor\" data-id=\"4cd52fa7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"607\" data-end=\"952\">En <strong data-start=\"610\" data-end=\"630\">Patagona en Ruta<\/strong> (patagonaenruta.cl), we value and respect the privacy of our users.\nThis Privacy Policy describes how we collect, use, store, and protect the personal data you provide when browsing our website, accessing our tour catalog, and making purchases through WebPay Plus.<\/p>\n<p data-start=\"954\" data-end=\"1056\">If you have any questions or wish to exercise your rights, you may contact us at:<br data-start=\"1024\" data-end=\"1027\" \/><strong data-start=\"1030\" data-end=\"1056\"><a class=\"decorated-link cursor-pointer\" rel=\"noopener\" data-start=\"1032\" data-end=\"1054\">hola@patagonaenruta.cl<\/a><\/strong><\/p>\n<h2 data-start=\"1063\" data-end=\"1100\"><strong data-start=\"1066\" data-end=\"1100\">1. Information We Collect<\/strong><\/h2>\n<p data-start=\"1102\" data-end=\"1233\">We collect personal information that users voluntarily provide, as well as data automatically obtained during website navigation.<\/p>\n<h3 data-start=\"1235\" data-end=\"1284\"><strong data-start=\"1239\" data-end=\"1284\">1.1. Data Voluntarily Provided<\/strong><\/h3>\n<p data-start=\"1285\" data-end=\"1387\">When completing contact forms, making a purchase, or requesting information, we may request the following information:<\/p>\n<ul data-start=\"1389\" data-end=\"1635\">\n<li data-start=\"1389\" data-end=\"1410\">\n<p data-start=\"1391\" data-end=\"1410\">First and last name<\/p>\n<\/li>\n<li data-start=\"1411\" data-end=\"1433\">\n<p data-start=\"1413\" data-end=\"1433\">Email address<\/p>\n<\/li>\n<li data-start=\"1434\" data-end=\"1446\">\n<p data-start=\"1436\" data-end=\"1446\">Phone number<\/p>\n<\/li>\n<li data-start=\"1447\" data-end=\"1517\">\n<p data-start=\"1449\" data-end=\"1517\">Billing information (Tax ID\/RUT, address, company name if applicable)<\/p>\n<\/li>\n<li data-start=\"1518\" data-end=\"1568\">\n<p data-start=\"1520\" data-end=\"1568\">Information necessary to book tours<\/p>\n<\/li>\n<li data-start=\"1569\" data-end=\"1635\">\n<p data-start=\"1571\" data-end=\"1635\">Travel preferences or messages provided by the user<\/p>\n<\/li>\n<\/ul>\n<h3 data-start=\"1637\" data-end=\"1683\"><strong data-start=\"1641\" data-end=\"1683\">1.2. Automatically Collected Data<\/strong><\/h3>\n<p data-start=\"1684\" data-end=\"1740\">When you browse patagonaenruta.cl, we may collect:<\/p>\n<ul data-start=\"1742\" data-end=\"1892\">\n<li data-start=\"1742\" data-end=\"1758\">\n<p data-start=\"1744\" data-end=\"1758\">IP address<\/p>\n<\/li>\n<li data-start=\"1759\" data-end=\"1782\">\n<p data-start=\"1761\" data-end=\"1782\">Device type<\/p>\n<\/li>\n<li data-start=\"1783\" data-end=\"1796\">\n<p data-start=\"1785\" data-end=\"1796\">Browser<\/p>\n<\/li>\n<li data-start=\"1797\" data-end=\"1818\">\n<p data-start=\"1799\" data-end=\"1818\">Pages visited<\/p>\n<\/li>\n<li data-start=\"1819\" data-end=\"1845\">\n<p data-start=\"1821\" data-end=\"1845\">Time spent on the website<\/p>\n<\/li>\n<li data-start=\"1846\" data-end=\"1892\">\n<p data-start=\"1848\" data-end=\"1892\">Cookies (see the specific section below)<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"1894\" data-end=\"1988\">These tools are used to improve the user experience and optimize the website.<\/p>\n<h2 data-start=\"1995\" data-end=\"2039\"><strong data-start=\"1998\" data-end=\"2039\">2. Purpose of Data Processing<\/strong><\/h2>\n<p data-start=\"2041\" data-end=\"2090\">The data collected may be used to:<\/p>\n<ol data-start=\"2092\" data-end=\"2527\">\n<li data-start=\"2092\" data-end=\"2161\">\n<p data-start=\"2095\" data-end=\"2161\">Manage inquiries submitted through the contact form.<\/p>\n<\/li>\n<li data-start=\"2162\" data-end=\"2203\">\n<p data-start=\"2165\" data-end=\"2203\">Process tour purchases and reservations.<\/p>\n<\/li>\n<li data-start=\"2204\" data-end=\"2280\">\n<p data-start=\"2207\" data-end=\"2280\">Issue payment receipts and communications related to the purchase.<\/p>\n<\/li>\n<li data-start=\"2281\" data-end=\"2337\">\n<p data-start=\"2284\" data-end=\"2337\">Send necessary information regarding the purchased tour.<\/p>\n<\/li>\n<li data-start=\"2338\" data-end=\"2383\">\n<p data-start=\"2341\" data-end=\"2383\">Comply with legal and accounting obligations.<\/p>\n<\/li>\n<li data-start=\"2384\" data-end=\"2451\">\n<p data-start=\"2387\" data-end=\"2451\">Improve website functionality and user experience.<\/p>\n<\/li>\n<li data-start=\"2452\" data-end=\"2527\">\n<p data-start=\"2455\" data-end=\"2527\">Send promotions or relevant information (only if the user has given consent).<\/p>\n<\/li>\n<\/ol>\n<h2 data-start=\"2534\" data-end=\"2591\"><strong data-start=\"2537\" data-end=\"2591\">3. Data Processing for Purchases (WebPay Plus)<\/strong><\/h2>\n<p data-start=\"2593\" data-end=\"2691\">To process payments, we use <strong data-start=\"2625\" data-end=\"2640\">WebPay Plus,<\/strong>a secure system operated by <strong data-start=\"2677\" data-end=\"2690\">Transbank<\/strong>.<\/p>\n<ul data-start=\"2693\" data-end=\"2861\">\n<li data-start=\"2693\" data-end=\"2768\">\n<p data-start=\"2695\" data-end=\"2768\">Patagona en Ruta <strong data-start=\"2712\" data-end=\"2765\">does not store credit or debit card information.<\/strong>.<\/p>\n<\/li>\n<li data-start=\"2769\" data-end=\"2861\">\n<p data-start=\"2771\" data-end=\"2861\">All financial information is processed securely on the Transbank platform.<\/p>\n<\/li>\n<\/ul>\n<h2 data-start=\"2868\" data-end=\"2903\"><strong data-start=\"2871\" data-end=\"2903\">4. Data Retention<\/strong><\/h2>\n<p data-start=\"2905\" data-end=\"3090\">Personal data will be retained only for the period necessary to fulfill the purposes described above or for as long as a commercial or legal relationship justifies such retention.<\/p>\n<h2 data-start=\"3097\" data-end=\"3127\"><strong data-start=\"3100\" data-end=\"3127\">5. User Rights<\/strong><\/h2>\n<p data-start=\"3129\" data-end=\"3230\">In accordance with Law No. 19,628 on the Protection of Private Life (Chile), users may request:<\/p>\n<ul data-start=\"3232\" data-end=\"3427\">\n<li data-start=\"3232\" data-end=\"3254\">\n<p data-start=\"3234\" data-end=\"3254\">Access to their personal data<\/p>\n<\/li>\n<li data-start=\"3255\" data-end=\"3298\">\n<p data-start=\"3257\" data-end=\"3298\">Correction of inaccurate information<\/p>\n<\/li>\n<li data-start=\"3299\" data-end=\"3356\">\n<p data-start=\"3301\" data-end=\"3356\">Deletion of data when legally applicable<\/p>\n<\/li>\n<li data-start=\"3357\" data-end=\"3385\">\n<p data-start=\"3359\" data-end=\"3385\">Objection to data processing<\/p>\n<\/li>\n<li data-start=\"3386\" data-end=\"3427\">\n<p data-start=\"3388\" data-end=\"3427\">Information about how their data is used<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"3429\" data-end=\"3498\">To exercise these rights, please contact:<br data-start=\"3466\" data-end=\"3469\" \/><strong data-start=\"3472\" data-end=\"3498\"><a class=\"decorated-link cursor-pointer\" rel=\"noopener\" data-start=\"3474\" data-end=\"3496\">hola@patagonaenruta.cl<\/a><\/strong><\/p>\n<h2 data-start=\"3505\" data-end=\"3542\"><strong data-start=\"3508\" data-end=\"3542\">6. Information Security<\/strong><\/h2>\n<p data-start=\"3544\" data-end=\"3641\">We implement technical and organizational measures to protect personal information, including:<\/p>\n<ul data-start=\"3643\" data-end=\"3734\">\n<li data-start=\"3643\" data-end=\"3662\">\n<p data-start=\"3645\" data-end=\"3662\">SSL certificate<\/p>\n<\/li>\n<li data-start=\"3663\" data-end=\"3698\">\n<p data-start=\"3665\" data-end=\"3698\">Restricted access policies<\/p>\n<\/li>\n<li data-start=\"3699\" data-end=\"3734\">\n<p data-start=\"3701\" data-end=\"3734\">Internal security controls<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"3736\" data-end=\"3865\">However, no system is 100% invulnerable; therefore, we cannot guarantee absolute protection against external attacks.<\/p>\n<h2 data-start=\"3872\" data-end=\"3896\"><strong data-start=\"3875\" data-end=\"3896\">7. Use of Cookies<\/strong><\/h2>\n<p data-start=\"3898\" data-end=\"4017\">This website uses cookies to improve the user experience and analyze site usage. Cookies may include:<\/p>\n<h3 data-start=\"4019\" data-end=\"4050\"><strong data-start=\"4023\" data-end=\"4050\">7.1. Essential Cookies<\/strong><\/h3>\n<p data-start=\"4051\" data-end=\"4141\">Necessary for the proper functioning of WooCommerce, the shopping cart, and general website navigation.<\/p>\n<h3 data-start=\"4143\" data-end=\"4178\"><strong data-start=\"4147\" data-end=\"4178\">7.2. Performance Cookies<\/strong><\/h3>\n<p data-start=\"4179\" data-end=\"4284\">These cookies help analyze user behavior in order to improve the website (for example, Google Analytics).<\/p>\n<h3 data-start=\"4286\" data-end=\"4323\"><strong data-start=\"4290\" data-end=\"4323\">7.3. Functional Cookies<\/strong><\/h3>\n<p data-start=\"4324\" data-end=\"4384\">These cookies remember user preferences such as language or booking information.<\/p>\n<h3 data-start=\"4386\" data-end=\"4418\"><strong data-start=\"4390\" data-end=\"4418\">7.4. Third-Party Cookies<\/strong><\/h3>\n<ul data-start=\"4419\" data-end=\"4510\">\n<li data-start=\"4419\" data-end=\"4452\">\n<p data-start=\"4421\" data-end=\"4452\">Payment tools (WebPay)<\/p>\n<\/li>\n<li data-start=\"4453\" data-end=\"4485\">\n<p data-start=\"4455\" data-end=\"4485\">Embedded maps or content<\/p>\n<\/li>\n<li data-start=\"4486\" data-end=\"4510\">\n<p data-start=\"4488\" data-end=\"4510\">WordPress plugins<\/p>\n<\/li>\n<\/ul>\n<h3 data-start=\"4512\" data-end=\"4543\"><strong data-start=\"4516\" data-end=\"4543\">7.5. Cookie Control<\/strong><\/h3>\n<p data-start=\"4544\" data-end=\"4561\">Users may:<\/p>\n<ul data-start=\"4563\" data-end=\"4727\">\n<li data-start=\"4563\" data-end=\"4628\">\n<p data-start=\"4565\" data-end=\"4628\">Accept or reject cookies through the consent banner<\/p>\n<\/li>\n<li data-start=\"4629\" data-end=\"4682\">\n<p data-start=\"4631\" data-end=\"4682\">Configure their browser to disable cookies<\/p>\n<\/li>\n<li data-start=\"4683\" data-end=\"4727\">\n<p data-start=\"4685\" data-end=\"4727\">Request the deletion of associated data<\/p>\n<\/li>\n<\/ul>\n<h2 data-start=\"4734\" data-end=\"4769\"><strong data-start=\"4737\" data-end=\"4769\">8. External Links<\/strong><\/h2>\n<p data-start=\"4771\" data-end=\"4930\">This website may contain links to social media networks or external platforms.<br data-start=\"4843\" data-end=\"4846\" \/>Patagona en Ruta is not responsible for the privacy practices of such websites.<\/p>\n<h2 data-start=\"4937\" data-end=\"4977\"><strong data-start=\"4940\" data-end=\"4977\">9. Changes to This Policy<\/strong><\/h2>\n<p data-start=\"4979\" data-end=\"5151\">Patagona en Ruta reserves the right to modify this Privacy Policy at any time. Any changes will be published on this website and will take effect from the date of publication.<\/p>\n<h2 data-start=\"5158\" data-end=\"5177\"><strong data-start=\"5161\" data-end=\"5177\">10. Contact<\/strong><\/h2>\n<p data-start=\"5179\" data-end=\"5233\">For inquiries regarding privacy or data protection, please contact us at:<\/p>\n<p data-start=\"5235\" data-end=\"5287\"><strong data-start=\"5238\" data-end=\"5264\"><a class=\"decorated-link cursor-pointer\" rel=\"noopener\" data-start=\"5240\" data-end=\"5262\">hola@patagonaenruta.cl<\/a><\/strong><br data-start=\"5264\" data-end=\"5267\" \/><a href=\"https:\/\/patagonaenruta.cl\/en\/\">www.patagonaenruta.cl<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Pol\u00edticas de Privacidad y Uso Cookies Home \/ Pol\u00edticas de Privacidad y Uso Cookies En Patagona en Ruta (patagonaenruta.cl) valoramos y respetamos la privacidad de nuestros usuarios. Esta Pol\u00edtica de Privacidad describe c\u00f3mo recopilamos, utilizamos, almacenamos y protegemos los datos personales que nos proporcionas al navegar por el sitio web, acceder a nuestro cat\u00e1logo de [&hellip;]<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"open","template":"","meta":{"footnotes":""},"class_list":["post-3","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/patagonaenruta.cl\/en\/wp-json\/wp\/v2\/pages\/3","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/patagonaenruta.cl\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/patagonaenruta.cl\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/patagonaenruta.cl\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/patagonaenruta.cl\/en\/wp-json\/wp\/v2\/comments?post=3"}],"version-history":[{"count":10,"href":"https:\/\/patagonaenruta.cl\/en\/wp-json\/wp\/v2\/pages\/3\/revisions"}],"predecessor-version":[{"id":745,"href":"https:\/\/patagonaenruta.cl\/en\/wp-json\/wp\/v2\/pages\/3\/revisions\/745"}],"wp:attachment":[{"href":"https:\/\/patagonaenruta.cl\/en\/wp-json\/wp\/v2\/media?parent=3"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}